Hi, I'm Ruben!

With over 19 years in the design industry, I bring a wealth of expertise to the table. Based in the vibrant Lehigh Valley area, encompassing Allentown, Bethlehem, Whitehall, and Northampton, PA, my focus is on brand and product design. My expertise lies in crafting distinctive branding and logo solutions that resonate with audiences and stand out in the marketplace.

I’m passionate about bringing your concepts to life by telling your unique story through compelling design. In my free time, I mentor thousands of up-and-coming designers, sharing my knowledge and experience via Instagram @uiuxcreative. As an Adobe Partner, I also create educational content that inspires and cultivates creative talent.

BrandCrafters Hub

The BrandCrafters Hub blog offers essential insights and inspiration for startups, new businesses, and logo designers, empowering your branding journey with expert tips, trends, and creative strategies in a concise, community-driven platform.


B.S. – Graphic Design | Class of 2008
The Art Institutes – New York, NY

A.A.S. – Digital Media Arts | Class of 2006
TCI College – New York, NY

Diploma – Project Management | Class of 2017
Alison – Online Training


Let's tell your story!

If you’re looking to elevate your business or seeking a distinctive logo design, I’m here to help. Let’s connect and discuss how we can collaborate to realize your vision.